Media Mentions
The Currency of Trust: Prioritizing Brand Building in Finance Advertising
How Zero-Party Data Can Help You Build Lasting Customer Relationships
Where Privacy Meets Personalization: The Promise of Zero-Party Ads
Maximizing Advertising Potential: The Emergence Of Zero-Party Ads
ViralGains: Enabling Brands To Nurture Customers By Utilizing Zero-Party Data Via Interactive Ads
When Cookies Go Away, You’ll Be Glad You Mastered These 3 Advertising Alternatives- 3 Tips For Building Trust With Your Customers
From Reel to Real: A Fisherman’s Guide to Authentic Marketing
5 Ways to Revamp Your Advertising Strategy to Drive Better Consumer Relationships
Future Forward: Zero-Party Data and the Evolution of Retail Advertising
Adelaide Partners With Holding Companies & Programmatic Platforms to Launch Flight Control, a Revolutionary Pre-Planning Tool
How You Can Give Consumers More Choice in Advertising
CEO Revolutionized Digital Advertising by Creating Authentic Connections and Preserving Privacy
Building a Vision for Data and Delivering Value- Building Innovative Tech While Complying With Privacy Regulations
Patient-centric advertising: Zero-party data’s healing touch
Creating Winning Campaigns With Zero-Party Data: Tips & Best Practices For Agencies- Managing Remote Teams: 20 Tested Tips For Tech Leaders
ViralGains Named 2023 Globee® Business Awards Winner for Disruptor Company In Technology Products or Services
Audible, Sephora, SiriusXM, UM and Dotdash Meredith are among the 2023 WorkLife 50 winners
Tod Loofbourrow of ViralGains On Five Things You Need To Create A Highly Successful Career In The AI Industry
How To Create Targeted Customer Ads Using Zero-Party Data, with Dan Levin.
Viral Of The Day with ViralGains’ Dan Levin (Episode 1664)
Cracking the Code for Creating Viral Content (Episode 174)
MarTech Edge Interview with Dan Levin, Co-Founder, President & COO, ViralGains
Despite Economic Uncertainty, Now Is the Time to Invest in Advertising- 15 Challenges CTOs Will Soon Face (And How To Get Ready)
- How New AI Tools Like ChatGPT Stand To Impact Marketers
- 16 Can’t-Miss Industry Events Tech Leaders Look Forward To
- 15 Key Mistakes To Avoid When Training AI Models
9 ways ChatGPT will help CIOs
How Marketers Can Use AI Right Now
Consumer Reactions to 2023 Economic Headwinds
2023 Ahead: Retain CX Predictions
ViralGains Partners with LiveRamp
New ViralGains Partnership Unlocks People-Based Audiences for Marketers and Advertisers
ViralGains Partners with LiveRamp- The Reconstruction of the Agency Landscape: Where Do We Go From Here?
- 14 Overlooked Tech Stories Of 2022 More People Need To Know About
15 Top AD Marketing Agencies & Startups (Massachusetts)
MarTech360 Interview with Safaa Lafnoune, VP Of Product, ViralGains
MarTech Interview with Dan Levin, President, COO and co-founder at ViralGains- Marketers Aren’t Making The Most Of Their Ad Dollars: Here’s Why
ViralGains Launches a New Cookieless Tool With a Privacy-Friendly Feature
ViralGains Releases Zero-Party Data Solution for Dynamic Interactions
ViralGains Launches Cookieless Tool For Interactions Within Ads- ViralGains Enables Cookieless Ad Journeys Based on Consumer Input
ViralGains Launches Cookieless Ad Journeys Based on Consumer Input- What’s in Store for CRM in 2022?
- 9 ways to show gratitude to your team
Success is Gratitude When You Wake Up and No Regrets Before You Sleep- Holiday Insights: Mobile Strategy and Interactive Advertising
- Marketers, Get Ready For No Cookies Day
How brands can battle social misinformation
How do you solve a problem like… pandemic workloads hitting marketers’ mental health?- Expert: How CX can reimagine branded campaigns
Cindy Brown, Chief Revenue Officer, ViralGains
Leading an Effective Marketing Team During Times of Crisis
CancelCovid campaign launches to raise awareness of lesser-known Covid-19 symptom
Why an MIT economist is teaming up with TikTok influencers to gather data on a potential COVID-19 symptom- Expert: What advertising looks like in a cookie-less world
Customers may be out of sight, but not out of mind
Commentary: Why in-house programmatic will transform how brands communicate- Ad Tech Execs Weigh in on Coronavirus Ads, Google and Twitter, and Misinformation
- MarTech Interview with Tod Loofbourrow, CEO at ViralGains
ViralGains Launches AI Technology to Predict Consumer Sentiment
ViralGains’ VoiceAlike® Adds AI to Scale Viewer Feedback
Advertising Should Be More Like Marketing, And Privacy Laws Will Accelerate This Disruption- On data privacy day, experts weigh in on data regulations
- Heard on the Street, Episode 43: Inferring User Intent with Viral Gains
- Media Tech Update: Predictions for 2020
Screening TV’s Future: What Will Tech Bring in 2020?
TikTok Gains Global Momentum — but Also Raises Sticky Privacy Questions- 120 AI Predictions For 2020
ATV’s 2020 Outlook: Agency And Platform Execs Weigh In- How YouTube is Opening the Door for Competitors like TikTok
- To TikTok or Not to TikTok, That Is the Question
How Publishers Are Responding to Ad Blocking
What’s The State Of AI In Advertising Today? 17 Experts Share Their Insights
Is Video Best for Awareness, Consideration, or Conversion Campaigns?- Engaging The Voice of Your (Next) Million Customers
- Consumer Attitudes on Marketing 2019
- ViralGains Odyssey Gives Customers a Voice in Advertising
- ViralGains Tries Targeting Ads by Asking What Viewers Want
- Mobile Video Isn’t a Strategy, It’s a Stop on the Customer Journey
Brand Safety is a Brand Authenticity Problem
TechBytes with Justin Fortier, Principal Data Scientist at ViralGains
Online Videos People Will Actually Watch and Share- How Traditional Brands Can Catch Up to DTC Brands with Video
Why Consumer Sentiment Impacts the Ad Journey- How AI Will Transform the Consumer Journey
Unlocking metrics that matter
Experts: How brands can make video and TV work for them
Buzz, Hype, and Shiny Objects – Where to Focus Instead
ViralGains’ Tod Loofbourrow on health tech, late nights working, and his favorite city to work in
MAGNA: How Machine Learning Boosts KPIs for Video Ad Retargeting
Optimizing Ad Journeys Based on Consumer Sentiment Could Save Millions Finds New Study From ViralGains, MAGNA and IPG Media Lab
Inside the Mind of…Dan Levin
AI: True Problem Solver or Just Another Buzzword in 2019?
Stop selling, start connecting- Four Key Questions About Data Analytics
You’re So Vain: Beyond Marketing Vanity Metrics
How We Can Restore Consumer Trust in Brands
Marketers Know AI Is the Future, But Do They Understand AI Today?
It’s Time for Video Marketers to Start Measuring Business Objectives, Not Awareness- Video Worries AI Can Fix
How Financial Marketers Can Use Video to Tell Their Brand Story
7 Ways Brands Are Evolving Their Message For Digital Video
Digital Ad Startup ViralGains Moves HQ with Eye Toward Growth
Sources say Adidas has paused its video ads on Facebook while it reviews their efficacy- Study: 21% of marketers pull back ad spend due to poor digital measurement
Marketers still struggle to glean insights from digital video ads, says study- Cambridge Analytica Is the Symptom. The Duopoly Is the Sickness. Ethical Marketing Is the Cure.
Former AOL-Verizon exec joins board of Boston digital ad startup ViralGains- How to Define Company Values the Way One of Entrepreneur’s ‘Top Culture’ Winners Does
ViralGains Appoints Vic Pierni as Chief Financial Officer- Digital ad startup ViralGains names first CFO, foresees acquisitions
Digital ad industry addresses transparency
AD TECH PREDICTIONS FOR 2018
Experts Predict: The Future of TV & Video- Experts Predict: Will Artificial Intelligence Become Less Talk & More Action in 2018?
Behavioral Trends That Could Impact Customer Experience, Customer Loyalty
How to Create Authentic Connections With Consumers This Holiday Season- Gauging Customer Engagement Interest In Black Friday, Cyber Monday
New Pathways for Upward Mobility in the Face of Automation & AI
Are We There Yet? Marketers Aspire For That 360-Degree View- ATS London 2017: How the Ad Industry Can Get Started in AI
Digital ad startup ViralGains raises $13.5M Series B
COMMENTARY: How the video journey measurably moves auto buyers toward purchase- Providence Equity Partners Acquires Majority Stake in DoubleVerify; ViralGains & Peer39 by Sizmek Partner
- How the Sizmek-Rocket Fuel Deal May Change the Ad Tech Space
IAB Adds Viewability Specification For In-App Ads (Finally)- Expert: What Facebook’s side-by-side video feature means
- Interview with Tod Loofbourrow, CEO at ViralGains
The state of AI adoption in media- Video is About True Customer Engagement, Not Just Viewability: Q&A with Tod Loofbourrow, ViralGains
Does Swapping ‘Programmatic’ For ‘Automated’ Get To The Heart Of The Matter?- When CMO Meets IPO
- In tough digital ad market, ViralGains grows with a different approach
- Is Artificial Intelligence On The Brink Of Changing Business Forever?
MassChallenge alum ViralGains raises $7.7M to expand video ad-tech
MITX Announces the 2015 Future Leaders Group- City Spotlight: Innovation Shapes Boston’s Past And Future
3 Boston Xooglers on Life After Leaving- 6 Boston Startups Are Showing Us Where Ad Tech Is Going
- Mullen & Workbar Team Up to Give 3 Boston Ad-Tech Startups Space to Innovate
When Clients Let Media Agencies Take Risks, Good Things Happen
This video advertising startup just raised $2.8M to do its thing in more places- Video Marketing Startup ViralGains Banks $2.3M of $3.3M Round to Move into 3 New Markets
- Spaces That Work: How ViralGains’ Designer Molds Inspiration in a Graffiti-Covered Cube