Video Worries AI Can Fix
Digital video’s multi-year climb as the fastest growing medium in both consumption and advertising continues unabated. The average viewer now watches more than an hour and a half of online video content per day, and Google projects that 85% of total digital consumption will be video by 2020. More video content is uploaded every 30 days than the major U.S. television networks have created in 30 years.
The advertising trajectory for digital video will leap another 17% in 2018 to $15.4 billion, according to eMarketer, with 87% of marketers promoting with video content.
